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The Future of Google Ads in 2019

In today’s video CFO and co-founder of Doctor Multimedia, Pras Murthy (aka “Practice Growth Pras”), discusses Google Ads’ latest announcements.

Google announced that they will be rolling out ads on their Google mobile app in the Discover feature and they are also rolling out new ad types, such as Gallery Ads. Tune in to learn what this means for medical practices and to hear our predictions for the future of Google Ads in 2019.

This video is Part 1 of 3, so be sure to tune into our next videos for more Google Ads updates and predictions.

Why Do You Need to be on Social Media?

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There are a good deal of medical health professionals who have not embraced the idea of social media as a part of their business, especially those who have a more “old school” view. But that has proven to be a critical mistake that is holding many small businesses back.

We always emphasize the power that social media has to put you in front of your clientele and funnel them to your doors, so it comes as a shock that 24% of small businesses have never used social media, according to clutch.co. Unfortunately for those businesses, they are falling faster and faster behind.

There are a few main reasons why it is absolutely necessary for you to be leveraging social media to the benefit of your business. First and foremost, it is extremely cost effective! The time and resources put into social media marketing pay big dividends, especially if you are effectively using pay per click advertising like google or facebook advertising.

Another reason is that although it seems like social media is already everywhere, its presence is actually still growing. Gaining traction now will help your business stay ahead of the curve as traditional media marketing continues to shrink in favor of social media.

The third and most important reason why social media is a necessity for businesses is the potential to build and maintain long term relationships with your clients. By engaging with them outside of your brick and mortar location, social media allows you to stay on your clients’ minds and integrate your business into their daily lives. That type of interaction goes a long way in developing customer loyalty.

By now you are probably acutely aware of why your business needs a social media presence, but there is still one factor that prevents many medical health professionals from taking the next step — time! The simple truth is that most people in the industry are simply to busy to manage their practice’s social media in an effective way. But don’t worry, that’s where we can help. Give us a call at 800-679-3309 for a free consultation on how we can enhance your business through social media.

Doctor Multimedia Named a Top Small Business SEO Agency by Clutch.co!

CaptureDoctor Multimedia is excited to announce that we have been ranked by Clutch as a top small business SEO agency in their new 2019 report.

Clutch is a B2B ratings and reviews site based in Washington. They use market research and reviews of a company’s work to rank businesses in categories according to their service focus and location. We are ranked by them as one of the best small business SEO firms in the world.

We are experts in medical website design and medical marketing. We’ve worked intimately with medical clinics of all sizes since 2010, providing them with cutting edge web solutions that turn the internet into an advantage for their clinics. We focus our website design and marketing efforts solely on the medical industry, and as a result we have developed proven campaigns that not only raise your bottom line, but enhance your clients’ experience with you as well.

One of the most important factors that Clutch takes into consideration is the in-depth reviews it collects from a business’s past clients. This means that a high ranking from Clutch is due, in large part, to receiving really good reviews from our past clients.

Since Clutch started collecting them in 2015, they have received 124 reviews from our clients, with an average rating of 4.8 out of 5 stars. Clutch publishes transcripts all of its reviews, but here’s a preview of our most recent one.

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Clutch also has two sister sites, The Manifest and Visual Objects.

The Manifest is designed to allow potential clients to quickly browse a list of business sorted by service focus and location. You can compare prices, look at short bios, and see some select past clients, all at a glance.

We are included on The Manifest as one of the top 20 SEO firms in San Diego. We were featured for a partnership we were in with a large veterinary practice, running their social media marketing and SEO campaigns.

Visual Objects showcases agencies that do outstanding creative or design work, and allows visitors to quickly view the portfolios of listed companies. Check us out on their list of online marketing companies.

We are honored to receive this recognition, and we want to thank all of our wonderful clients, we could never have gotten this far without you. We are excited to keep improving, and to continue providing exemplary web design services to the medical community!

 

 

Dr. Edward Traum, 3D Integrated Medical

Grow your Medical Practice with Doctor Multimedia! We help doctors get more patients in the door by managing their online presence with a fully customized website, Google Ads, social media management, and much more.

Dr. Edward Traum has spent his 20+ year career studying and practicing physical medicine with an emphasis on how force is created and distributed through soft tissue system of fascia. With the expertise he has developed in this field he has been able to teach detailed courses to physicians (both medical and chiropractic), physical therapists, and athletic trainers in Asia, South America, South Africa, and here in the United States. He was also a part of the team of Fascial Manipulation teachers who trained the entire staff of athletic trainers for the Arizona Diamondbacks.

After Dr. Traum began working with Doctor Multimedia, he had so many patients walking in the door that he had to turn off his Google Ads. If you’re looking to get more traffic to your medical practice, contact us today at 800-679-3309.

Wolf of Wall Street Trains Doctor Multimedia

The team at Doctor Multimedia is so grateful to Jordan Belfort, also known as the Wolf of Wall Street, for accepting our invitation and teaching our team the endless sales techniques that took his business to the next level.

This was a once in a lifetime experience for our team that we are all truly appreciative to have taken part in. As one of the best salesmen in the world, Mr. Belfort gave our team invaluable insight into the world of business and team building.

We are honored he was able to join us in San Diego!

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Clean Up Your Online Listings

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Everybody knows the importance of ranking highly in the search engine results, it can be a huge advantage for businesses that work their way to the top.

But did you know that the information listed across the web’s various directories can have a significant impact on how highly your website ranks? Some of these listings may have been posted without your knowledge and without any way for you to directly access the information. For this reason, it’s vital that your business’s information is correctly listed across these directories.

This can be a daunting task for medical health professionals, as there are many online directories out there and it can be dizzying to try to manage accounts for all of them.

But don’t worry, that’s where Doctor Multimedia can help. We utilize an online directory tool to conduct a monthly cleanup of all of your listings to make sure they are accurate and up to date.

According to our friends at SearchEngineLand.com, this is a vital strategy in any doctor’s online marketing plan:

A business becomes more findable by publishing accurate location data, descriptive content and customer ratings/reviews. Doing so boosts the ranking signal in remarkable ways as discussed in the Local Search Ranking Factors survey and also builds a business’s reputation. Also, accurate and reliable content beyond ratings/reviews also boosts a brand’s reputation by creating a positive first impression.

Contact us today to learn how we can help your business clean up your listings and rank higher in the search results. We’d be happy to speak with you and address any concerns you may have.

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