Category: Welcome To Our Blog

As an eye care professional, you understand the role that first impressions can make on your clients. And that extends beyond your physical location, as most people are now finding businesses via their computers and mobile devices.

So what kind of first impression does your website make?

Considering that eye wear has become intertwined with fashion, clients are increasingly looking for elegance, style, and aesthetics. This is exactly what you want your website to portray to potential clients searching the internet for the services you provide.

If your website doesn’t immediately impart those things on the viewer, you are putting your business at a disadvantage. No matter how great your employees and services are, having a website that doesn’t reflect the same quality means you are losing the battle of the first impression. If your website doesn’t immediately evoke a sense of elegance and high quality, potential clients will likely seek out one that does.

Unfortunately, most eye care professionals are far too busy or lack the design skills to transform their website into something beautiful and eye-catching (like the frames you provide your clients with!).

That’s where Doctor Multimedia comes in. We offer the most elegantly designed websites in the industry, which also provide powerful functionality for your clients and your administration.

We would be happy to speak with you today and solve any and all problems you might be experiencing with your website. Call us today at 1-800-679-0197 for a free consultation.

Blogging is one of the most effective tools your hospital can use to grow your online presence. Unfortunately, most animal health professionals simply don’t have the time to create blog content with all of their clinic responsibilities.

That’s where Doctor Multimedia comes in. We provide blogging services for veterinarians that educate and engage their clients. We can provide a broad range of topics that your clients will enjoy, but will also help your hospital’s presence in the search rankings.

Call us at 1-800-605-6987 today to learn more about our blogging services and for a free consultation. Take a look at one of our blogs below:

At Home Dental Care For Dogs and Cats Between Vet Visits

​One of the best things that a pet owner can do to prevent oral diseases in their dogs and cats is to provide regular in-home care between vet visits. Simply put, dogs and cats that receive regular dental care at home rarely have problems once they go to the vet. Brushing of dog’s or cat’s teeth, gums, and tongue takes only a few minutes each day. It’s a small investment that has returns of health and lower veterinarian bills.

Periodontal disease is an infection of the gums due to plaque buildup. When a dog or cat eats their food, especially wet food, a film of bacteria tends to propagate along the gum line. This bacteria attaches to the teeth, hardening over time. The bacteria die and calcify, creating a hard substance called tartar. Just like human plaque, this buildup can accumulate, leading to bad breath, discolored gum lines, as well as threatening the health of the actual teeth. If left to spread, the plaque can cause feline or canine gingivitis, an inflammation of the gums. This is when a vet comes in and professionally cleans the teeth, in the hopes of managing any infection. Sometimes an infection occurs around the base of a tooth, requiring surgery or the removal of teeth. In advanced stages of periodontal disease, the tissue around the teeth, and the sockets are exposed. At this stage, your pet will typically be in excruciating pain as the tooth becomes uncomfortable and loose.

​It is recommended that your veterinarian evaluates your growing puppy’s and kitten’s teeth on a regular basis to circumvent any problems when it comes to baby teeth, the formation of extra teeth, or the possibility of missing teeth altogether, which is an occurrence with certain breeds. Once your cat and dog are well into their adult years, your veterinarian should check for developmental problems and the accumulation of plaque buildup. Most of these examinations are done while the cat and dog are awake, but more strenuous examinations may require temporary anesthesia to sedate the animal.

What You Can Do As a Dog and Cat Owner
Brush your dog’s or cat’s teeth on a regular basis. It is recommended that you start brushing your pet’s teeth at a young age, so they can become accustomed to the sensation. Even though the biofilm on the teeth may not be visible at first, like the telltale signs of yellow plaque, biofilm still has a distinct smell to it. Use a small toothbrush that is designed for your pet’s mouth. Sometimes a human toothbrush may be too rough on a dog or cat’s oral cavity, but many have found success in using a small toothbrush with soft bristles, usually those designed for children. You can also offer a toy or treat on a regular basis to reduce the chance of plaque buildup. Certain toys encourage “mouthing,” with teeth being brushed by the physical action of the tooth rubbing against a toy. Some dog treats help scrape off existing plaque, as well as massage the gums.

Do not use human toothpaste under any circumstance on your cat or dog. The chemicals in human toothpaste aren’t agreeable to the biodiversity in your pet’s mouth, exasperating the problem of bad breath. Also certain ingredients in toothpaste can cause an allergic reaction or death. Human toothpaste is simply too abrasive for most animals. Special dog formulated and cat formulated toothpaste aid in the removal of bacteria while freshening the breath. There are also tongue scrapers designed for your pets – however, it is recommended that you allow your veterinarian to take care of removing active plaque on the tooth and gumline. Tongue scrapers are designed to scrape the plaque buildup on the gum line, however, it can potentially puncture your pet’s gum line, especially if they are particularly feisty.

Make sure to always offer fresh water every day. Bacteria thrives in moist and wet conditions, making your pet’s water bowl the perfect breeding ground. There are certain solutions that you can also put into the water to help freshen your pet’s breath, however, your dog or cat may not agree with its taste. Gum health for dogs at home tends to be a bit easier to manage, since most dogs like to naturally chew on things. Dental toys and treats can help alleviate chronic problems as a dog chews on them all day.

For a quick cleanup, you can use pads or wipes to cleanse the gum line. This is particularly effective for feisty cats who may not want to stay put during a complete toothbrushing session. Wiping their teeth and gum line will remove food particles that can worsen biofilm and plaque buildup. Most of these gauze and pads are fixed on your finger, allowing you to easily wipe the gum line.

Remember to introduce toothbrushing to your pet slowly, especially if you haven’t introduced toothbrushing to them at an early age. The key is to be slow, consistent, and increase toothbrushing sessions by small increments. At first you may only be able to swipe a couple of teeth before your dog or cat become tiresome, but after time they will be open to it, even enjoying the toothbrushing sensation.

Veterinarians and practice managers should be aware of a scam that is targeting many businesses, including animal hospitals. You may have received a notification in the mail informing you that your website domain name is expired and needs renewing from a company named iDNS (Internet Domain Name Services). The notification may seem like it is coming from your current domain provider, reminding you to make a payment to renew your service.

However, this notification actually transfers ownership of the domain name to iDNS, at which point they begin to charge you higher rates. The wording of the notification can be confusing to people, potentially misleading them into believing they are making a payment to their current domain provider when they are actually switching to a new provider.

If you receive one of these notifications, you can ignore it. Typically your domain name provider will communicate with you via email rather than the postal service. If you have any questions about your domain name, contact your registrar directly.